Business Opportunities

New Sites in TACODA Audience Networks Jump by 2,000 in Three Months

Sites from Scripps, Hachette, Advance Internet, Help Increase Network Reach to 128 million Unique Users in US

NEW YORK (January 23, 2006) TACODA, the worlds largest behaviorally-targeted online advertising service, today announced that more than 2,000 new websites including those owned and operated by Scripps, Hachette Filipacchi Media U.S, and Advance Internet, have joined its newly-launched behaviorally-driven online advertising network, TACODA Audience Networks, over the past 90 days. This brings the number of participating websites to over 3,000 delivering more than 128 million unduplicated US unique users monthly.
TACODA's Audience Network is so compelling because of the companys deep media knowledge and contacts, superior technology, and uncompromising protection of consumer privacy and data security, says Marta Wohrle, Hachettes Vice President of Digital Media whose WomensDay.com joins the Network. TACODA pioneered behavioral targeting and has worked vigorously to help the advertising industry understand and use it.

Make Money Online There has been such extraordinary demand from advertisers that we are pleased to add inventory of this quality to the network which now has access to inventory on nearly 12 billion pages, says Curt Viebranz, TACODAs President. By scaling the size of TACODA Audience Networks this quickly, we are enriching our already potent user data and delivering on the promise that brand advertisers are able to reach vast national audiences more effectively through their online behavior. We can now provide the critical audience mass in nearly every vertical category that advertisers have wanted. As a result, we are seeing more and more repeat business from agencies and clients.

The study found that although ten per cent of entrepreneurs avoided all forms of networking, more than 50 per cent did so only infrequently. According to Lloyds TSB, networking can significantly increase marketing opportunities for SMEs, in addition to generating new business partners or suppliers. People and businesses can use a number of tools and strategies to network, but essentially it all comes down to developing new relationships, according to networking training firm Impact Factory.

Internet Business Opportunity Other notable additions to the network include: Accuweather, Gawker, Tickle and Answers.com, Terra USA, Denver News, MediaNewsGroup, The Auto Channel, Penton Media, The Car Connection and FoodFit.com,

Her images create a desire in the audience to embrace new ideas and commit to explore overlooked opportunities.

Free Money Advance Internet, a leading creator of local news and information web sites, created in alliance with over 30 newspapers owned and operated by Advance Publications Inc., have put the following sites into TACODA Audience Networks: al.com; cleveland.com; MassLive.com, MLive.com, NJ.com, NOLA.com; OregonLive.com; PennLive.com; SILive.com; Syracuse.com

Gross revenue increased by 56% for the six months to R2, 3 billion from R1, 5 billion over the same period last year. New business annualised premium income increased by 35% to R799, 5 million from R591, 4 million. Embedded value profit for the six months grew by 72% to R518, 6 million from R301, 3 million, taking the embedded value at 31 December 2000 to R2, 6 billion. Net profit before results of new operations, Discovery Life and Destiny Health, increased by 104% to R106, 1 million from R52, 1 million.

Work At Home Business TACODA Audience Networks formally launched in late September and by early November had signed more than 1,000 web properties and delivered hundreds of successful campaigns. In partnership with Bill Harveys Next Century Media, a leading new media research company, TACODA has embarked on a landmark study of how and why behavioral targeting outperforms contextual targeting in numerous measures of engagement including purchase intent, advertising awareness, branding measures, and ROI.

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Free Online Affiliate Program New York-based TACODA (www.tacoda.com) is the worlds largest provider of behaviorally-targeted online advertising services. Through TACODA Audience Networks, brand advertisers can reach their target audiences on premium sites at substantial scale, and do it simply and cost-effectively while generating powerful, actionable audience insights. By delivering relevant messages to more than 110 million unique users across over 3,000 individual national, regional and vertical websites, TACODA simplifies behaviorally-targeted buys for brand advertisers. Virtually every top 50 online advertiser has run campaigns on TACODA-enabled websites.

Auction Coin Money Paper TACODA, AUDIENCE NETWORKS and AUDIENCE MANAGEMENT SERVICES are trademarks of TACODA Systems, Inc.

Franchise Business Opportunity Source: Tacoda

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